Hispanic Culture


Available Usage

  • Email
  • Postal
  • Multi Channel (Email & Postal)
  • Phone (Telemarketing)

Description

Members of the Hispanic database consist of individuals who are Spanish speaking and those who exhibit extreme ties to their Latin or Spanish origins and culture. Hispanic culture is typically characteristic of a collective one in which individuals define themselves in terms of their family rather than in terms of their own individuality.

Marketing your company’s products or services that are related to Latin American culture and/or the Spanish language will ensure that your message is reached by a relevant target audience likely to make immediate purchasing decisions.

Suggested Usage

Fundraising, volunteer opportunities, local and national events and opportunities. Any product or service geared to people with Spanish origins.

Additional Notes

Terms: Minimum order is $1,000. Prepayment on all orders. We Do Not offer NET Terms.

Turnaround time for email is usually 24-48 hours from the point we receive, test and get creative approval.

Turnaround time for postal is usually 24 hours.

Additional Fees

  • Email Creative Design and Image Hosting – $350.00
  • Personalization in Email Deployment – $5.00/CPM
  • Creative Image Hosting – $100.00

Additional ‘No Charge’ Email Items Included

  • Email Creative Setup
  • Campaign Testing
  • Campaign Deployment
  • Real-Time tracking
  • Back-End Analysis

Email Use

With each email list rental we include the testing and deployment of your creative. We use your “from name” and “subject lines”. Four separate subject lines can be provided and will be rotated for best possible
delivery. We also provide real-time tracking of campaigns, upon deployment, and includes statistics for sent, opens and clicks per link.

Postal Use

With each postal list rental we include: First Name, Last Name, Street Number, Street Name, City, State and Zip Code or Postal Code for International lists. We will provide this list to the mail house that will be sending it out via our Secure FTP site. All postal list rentals are for a one-time use only.

Total List Size

823,952

List Type

Consumer

Source

Internet/On-Line

Permission Level

Opt-in

List Maintenance

Market entry 03.28.2011

Daily Data Updates

Available Selects

  • Age
  • Gender
  • Home Owner or Renter
  • HHI
  • Net Worth
  • Home Value
  • Age of Children in Household
  • Married or Single
  • Online Buyers
  • Political Affiliation
  • City
  • State
  • Zip Code

Geography

US and International

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