Is your email database up to date?

Published by: Meredith Thornton    |   Category: Blog, Email Deliverability, Email List Cleaning, Email Marketing    

Individuals change their email addresses almost as often as they get a new haircut. Therefore, a valid, live email address today could be undeliverable or out of date tomorrow. Companies that compile email data over a period of years might be shocked to find out that the majority of email addresses they are sending their monthly promotional emails to consist of obsolete data. With anti-spam laws in place, companies that deliver bulk email addresses on a continued basis to bad, undeliverable, and to known complainers have a greater chance of being blacklisted or labeled as a “spammer” by major ISP’s and black list owners.

Email Answers recognizes that the email database you market to determines the success or failure of your email campaign and your IP reputation. Therefore, we provide a proprietary list hygiene service that identifies and purges bad, invalid, undeliverable, known complainers, seed, duplicate, and BOT email data to maximize the deliverability of your emails, reduce your marketing costs, and increase the open and click rates of your deployments. We distinguish ourselves from our competitors by offering our unique validation service in addition to our list cleaning service to ensure, with 95% accuracy, that each email address is a deliverable one.

Optimizing your email campaign by thoroughly cleaning and validating your email list on a regular basis should be a New Year’s resolution that should not fall through the cracks. The last thing your company needs is to be blocked from sending email campaigns because you made the simple mistake of overlooking this step in the process.

If you place your order today, you ensure that you receive your cleaned and validated list within 24-72 hours, depending on how many list cleaning orders are in the queue at the time of your purchase. Our automated ordering process on our website makes it as easy as possible for you to get your list into the system to be cleaned and validated and returned to you in a timely, efficient, and cost-effective manner. Equipped with a team of knowledgeable experts in the field of email marketing, our primary goal is to maximize your email campaigns by ensuring the highest measure of deliverability.

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